What member benefit can also generate $15,200 in non-dues revenue?

Let benchmarking data drive multiple streams of non-dues revenue through digital offerings.

Sponsored Reports
Your benchmarking data warehouse allows your organization to personalize the data you collect. Partners can choose reports that align with their business goals to sponsor and even add professional insight within the reports. This is a win-win for your members, your sponsors, and your association as it generates non-dues revenue.

Sponsored Platforms
What better way for partners to put their brand in front of your members than by sponsoring a benchmarking platform? Every time a member logs in to enter data or view reports, they will see the sponsor's branding, creating multiple impressions with the member.

Sponsored Emails
Dynamic Benchmarking's interactive email tool, Engage, targets members with a seamless click to enter data and view reports. Sponsors have found that by utilizing branding space on emails promoting data, their message doesn't get lost like it does in typical advertising alternatives.

Paid Reports
Benchmarking provides a great resource to take advantage of another stream of non-dues revenue through paid reports. Offering benchmarking reports through Dynamic Benchmarking's paid portal, or your association's portal, allows non-members, vendors, and members to purchase reports created with the data from your benchmarking platform.

Paid Access to Platform
Gaining access to the benchmarking platform can be achieved through a one-time fee or even a subscription model. Associations can offer a mixture of paid and free access depending on their individual needs.

Get Creative
If your organization is looking for additional non-dues revenue, benchmarking is a one source solution that offers numerous ways to drive additional funding. Through digital offerings that require little effort from your team, our data warehouse can help generate the dollars that your association needs to meet your budget goals.
We recently hosted a discussion for our clients on utilizing digital offerings through a data warehouse to drive non-dues revenue. For a limited time, you can access the recording below.
Using Digital Advertising to Generate Non-Dues Revenue from Dynamic Benchmarking on Vimeo.

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