--- title: The Benefits of Sponsorship and Revenue Opportunities description: Dynamic Benchmarking is committed to helping you succeed by providing relevant information on Non-Dues Revenue and the benefit of sponsorship. --- [![Dynamic Benchmarking Logo](https://learn.associationbenchmarking.com/hs-fs/hubfs/New%20logo%20color%20and%20v%20TM%20(color%20compliant).png?width=5259&height=925&name=New%20logo%20color%20and%20v%20TM%20(color%20compliant).png "Dynamic Benchmarking Logo")](http://www.dynamicbenchmarking.com) Open main menu Close main menu - [Solutions](https://www.dynamicbenchmarking.com/solutions) - [Our Clients](https://www.dynamicbenchmarking.com/case-studies-page-3) - [Company](https://www.dynamicbenchmarking.com/our-mission) - [Resources](https://www.dynamicbenchmarking.com/resources) - [Pricing](https://www.dynamicbenchmarking.com/pricing-1) - [Contact Us](https://learn.associationbenchmarking.com/contact-us) # Generate Revenue through Benchmarking Sponsorships Benchmarking is a great tool to add value for your sponsors and members. ## Dynamic Benchmarking Clients: ### 50%+ of Benchmarking Platforms Sold in the Last Year are Sponsored 20% of All clients have a Sponsored Platform Sponsorship Average $15,200+ [![Download our Sponsorship Brochure to Share with Your Board](https://no-cache.hubspot.com/cta/default/3316090/a1ca8100-81e7-4c44-adca-598a1ee82108.png)](https://cta-redirect.hubspot.com/cta/redirect/3316090/a1ca8100-81e7-4c44-adca-598a1ee82108) ### ![sponsorship-1](https://learn.associationbenchmarking.com/hs-fs/hubfs/sponsorship-1.png?width=100&name=sponsorship-1.png) ### Why consider a Sponsored Platform? With in-person events being less frequent and sponsors wanting more ROI for their sponsorship dollars, associations are looking for more value added initiatives to offer their partners and re-capture sponsor dollars. Benchmarking is not only a member benefit, but there are numerous ways to allow multiple sponsors to participate through branding, specialized reports, and more. Foundations are also looking for meaningful initiatives to provide funding, and what better initiative than data.  It helps the industry, and the individual members. ### ![comm](https://learn.associationbenchmarking.com/hs-fs/hubfs/comm.png?width=100&name=comm.png) ### Non-Dues Revenue Opportunity: While dues normally make up the bulk of association's revenue, non-dues revenue has become increasingly vital to the association's bottom line. Benchmarking not only adds a higher level of member benefit, but it also creates an opportunity to generate non-dues revenue through report sales to non-members, benchmarking access to non-members, and upgraded reporting resources for members and non-members. Most association members rank data as one of the top 3 most important reasons for being a member.  Leverage this important member benefit to drive non-dues revenue.   ### ![sharecut](https://learn.associationbenchmarking.com/hs-fs/hubfs/sharecut.png?width=100&name=sharecut.png) ### Benefits for your Sponsors: Sponsors are no longer happy with traditional sponsorship opportunities and are looking for interactive, unique ways to get in front of your members.  Through benchmarking, sponsors can have their logo branded on the platform and personalized reports.  They can even help develop specific reports and filters that pertain to their line of business.  This offers a unique opportunity for your sponsors and a unique way for your organization to generate revenue. ### Want to learn more? We recently conducted a survey and hosted a webinar with the Partnerships Professional Network on the State of Sponsorship.  If you would like to know what we learned from this survey, you can watch the recording. [Sponsorship Engagement Study Webinar](https://vimeo.com/670375098) [Download the PowerPoint Presentation from the State of Sponsorship Engagement Study](https://learn.associationbenchmarking.com/hubfs/Webinar%20January%2026%202022.pdf?hsLang=en) Set up a time to discuss your Non-Dues Revenue ![](https://learn.associationbenchmarking.com/hubfs/statchat3bright.png) Empowering Growth with Real Data ## Turning AI Risk into Trusted Action for Associations [Read More](https://blog.associationbenchmarking.com/ai-trusted-action-for-associations?hsLang=en) #### Contact Us - 514 Daniels Street, Suite 158, Raleigh, NC 27605 - 1-603-686-7113 - info@dynamicbenchmarking.com #### Dynamic Benchmarking - COPYRIGHT © 2026 | All Rights Reserved - [Privacy Policy](https://learn.associationbenchmarking.com/privacy-policy) Dynamic Benchmarking® is a registered trademark of Dynamic Benchmarking, LLC. Any unauthorized use is expressly prohibited.